'iLike' necklace

Here's a new way to show your love for social media, especially for Facebook. The iLike necklace is a collectors item with just 30 copies of it.

This is cool because it's a wink to the social network and to how the new generation thinks and easily decides on if they like something or not. I think that this might become the icon of our generation. 

Whopper Lust

Businesses get more and more creative on how they get their products to their customers in a smart and exciting way. For example: Whopper Lust.  It's almost advertising as a punishment.

The campaign is centered around DirecTV channel 111, which is airing endless footage of a spinning Whopper. If you watch for five minutes, you get a free Whopper. Watch for 10 minutes, and you get two free Whoppers. And so on. You have to pay attention, not just leave the channel on, you must respond to occasional prompts or you lose. It's cool because it's a new and creative way of advertising. You usually have to cut out a coupon to get a discount, bust this is much more fun. You will defenitely remember this advertisement, because it will be flame-broilled into your brain.

Runners graffiti the town

Much respect to a shoe company who created a video that starts with "Running is boring. "

It all starts with a cool app from Nike Amsterdam that let's fans map out running routes via satellite to create virtual graffiti art. The fans can challenge their friends to run the routes by coloring them on the map with the NikePlus app. Fans were also invited to running clubs and real life meet-up events to share runs, then celebrate with food, drinks and performances.


It's cool because it adds experience to the boring running work-out. It becomes even more fun when you can challenge other people and make a whole day out of it with your friends. It's also fast because the running routes can be planned out for you. This is exactly what the young and fast generation wants.

My inspiration

We all see lots of things in our lives. Good things, bad thing, boring things, but also inspirational things. But what inspires us and why are we inspired by someone or something? At my trip to Berlin, I found out that I'm not just inspired by a certain man or a certain thing, I am inspired by people.

For me, people are the most inspiring creatures on the world. They are born innocent, but can become anything. What kind of person you are depends on where you live, with who you live and so on. This is why I love traveling. I see different surroundings, see different cultures, speak different languages and meet different people. I also love to just look around and find out what someone is doing.

Me in Berlin with friends from the Netherlands, Australia and Canada.

In Berlin I was searching for inspiring things in shops or inspiring architectural design. I liked it all, but in the end all I found was just a building, a drawing or a doll, with or without a story. People go deeper than this, they all have a story, they have an opinion and nobody's the same. And do you know where all the inspiring things in the world are made by? People!

How will I stay inspired in the future? I will try to travel as much as I can, go anywhere I can, just talk with people about their lives and what inspires them, eventhough that might be a big step to do. But most important; keep your eyes open!